Web development
Entertainment
Sports
B2C
Where play turns into adventure
Citrus Playgrounds is a vibrant indoor activity space designed for children to explore, move, and create. The venue features climbing walls, a treehouse, toy zones, reading corners, wooden playground structures, and creative workshops — all thoughtfully arranged to support active play, imagination, and early learning development.
The problem
No online presence to attract families
The playground operated without a website or digital identity, making it difficult for parents to discover activities, view facilities, or plan visits in advance. The lack of online presence limited visibility, credibility, and opportunities to reach new local families in the area.
The solution
Brand identity creation
A playful logo was designed to create a strong and memorable brand presence.
Website design & build
A modern, responsive website was designed and developed using Webflow.
Clear information flow
Content was organised for quick navigation and easy understanding.
Blog foundation
A blog section was added to share updates and support search growth.
Results
64%
Increase in online inquiries after website launch
3x
Growth in local search visibility and discovery
2.5x
Increase in direct traffic from brand searches
Key features
Highlights
Modern web presence
A fully responsive website was designed and built in Webflow, providing clear navigation, fast performance, and an easy way for parents to explore activities and plan visits.

Playful brand identity
A distinctive logo was created to reflect the joyful, energetic atmosphere of the playground and establish a recognizable visual identity across all touchpoints.

Engaging blog section
A dedicated blog was launched and populated with initial content, creating a space for updates, event announcements, and helpful articles that support visibility and ongoing audience engagement.


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